We all know that in the past few decades, Gillette has paraded out a long series of new razors, each time dissing their previous razor in favor of the "latest, greatest" improved razor. Some of those "improvements" turned out not to be improvements at all, in the opinion of many people.
As a thought experiment, I want you to think back on all the changes Gillette has ever made since first introducing the Old Type, and then tell me which was the earliest of these that you think was actually a step backward.
IMO, the first "improvement" that wasn't was the abandonment of the open comb in favor of the safety bar. I'm not a Gillette historian, but I would guess that occurred in about 1938 or so, with the introduction of the Tech (?). Don't get me wrong, I love the Tech, but I don't think it is an improvement over its predecessor, the NEW. I think this "improvement" (like many others since), was really aimed more at increasing the company's bottom line, by simplifying manufacturing.
Your turn.
As a thought experiment, I want you to think back on all the changes Gillette has ever made since first introducing the Old Type, and then tell me which was the earliest of these that you think was actually a step backward.
IMO, the first "improvement" that wasn't was the abandonment of the open comb in favor of the safety bar. I'm not a Gillette historian, but I would guess that occurred in about 1938 or so, with the introduction of the Tech (?). Don't get me wrong, I love the Tech, but I don't think it is an improvement over its predecessor, the NEW. I think this "improvement" (like many others since), was really aimed more at increasing the company's bottom line, by simplifying manufacturing.
Your turn.
In your opinion, what was the earliest of Gillette's "improvements" that wasn't?
شارك عبر الماسنجر
